Customer loyalty
Just before Christmas, UPS delivered a package to our house from our cell-phone company, a box large enough to hold 3 or 4 books. I hadn't ordered anything, so figured it had to be a prize from one of those contests you unwittingly enter simply by going about your daily business.
However, underneath a bunch of air-cushion packing material was...a sheet of paper thanking me for continuing to be a loyal customer.
It came with a return label, which I thought about using, but didn't seem worth the bother.
However, underneath a bunch of air-cushion packing material was...a sheet of paper thanking me for continuing to be a loyal customer.
It came with a return label, which I thought about using, but didn't seem worth the bother.
Labels: packages, packaging, pointlessness
posted by frank b. at
4:49 PM
8 Comments:
so you cut off communication entirely?
Well, at least they were thinking about the environment when they utilized all that packing material and fuel for the truck -and possibly even the plane, depending on where it originated from- just to say thanks.
How about just sending you a text message with a thank you and a nice discount offer?
I told this story at lunch today; it got a few laughs, but within seconds, we were back to the Food Network.
John, what's that phrase you writers have for when you make a joke in one part of the routine and refer to it later on? "callbacks"? "tagbacks"? Something like that... 'cause that's what we've been doing with the comments here! And also because in programming we have something roughly analogous, called recursion.
callbacks, yes, but i'm open to calling it recursion
Don't call it recursion. The analogy is only adequate, at best..
Not even mildly recursive.
It's like recursion in that it's self-referential.
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